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	<title>Back of the Envelope &#124; Jonathan Wegener's Technology/Marketing Blog &#187; nextNY</title>
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	<description>Jonathan Wegener's Technology/Marketing Blog</description>
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		<title>A Home for the Homeless and a Desk for the Deskless: NWC Deserves Your Support</title>
		<link>http://blog.jwegener.com/2010/08/22/new-work-city-deserves-your-support/</link>
		<comments>http://blog.jwegener.com/2010/08/22/new-work-city-deserves-your-support/#comments</comments>
		<pubDate>Sun, 22 Aug 2010 18:28:46 +0000</pubDate>
		<dc:creator>Jonathan</dc:creator>
				<category><![CDATA[NYC]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[nextNY]]></category>

		<guid isPermaLink="false">http://blog.jwegener.com/?p=982</guid>
		<description><![CDATA[New Work City (NWC) is one of the most important hubs of the NYC technology scene. Why?  New Work City houses ~50 amazing tech freelancers and entrepreneurs running a dozen or so fledgling startups such as Perpetually, Loosecubes, Urban Pregame, Homingcloud and TouchGraph.  Creating a home for independent workers and early stage entrepreneurs creates the [...]]]></description>
			<content:encoded><![CDATA[<p><strong> </strong></p>
<p><a href="http://nwcny.com/" target="_blank">New Work City (NWC)</a> is one of the <strong>most important hubs of the NYC technology scene. </strong></p>
<p><strong><a href="http://nwc.co/kick"><img class="alignright" title="logo-horizontal-site" src="http://blog.jwegener.com/wp-content/uploads/2010/08/logo.jpg" alt="" width="300" height="82" /></a></strong></p>
<p>Why?  New Work City houses ~50 amazing tech freelancers and entrepreneurs running a dozen or so  fledgling startups such as <a href="http://www.perpetually.com/" target="_blank">Perpetually</a>, <a href="http://www.loosecubes.com/" target="_blank">Loosecubes</a>, <a href="http://urbanpregame.com/" target="_blank">Urban Pregame</a>, <a href="http://homingcloud.com/" target="_blank">Homingcloud</a> and <a href="http://www.touchgraph.com/" target="_blank">TouchGraph</a>.  Creating a home for independent workers and early stage entrepreneurs   creates the fertile soil needed to seed innovation and birth new companies. <strong>NWC is that home. In short, New Work City is a home for the homeless and a desk for the deskless</strong>, individuals otherwise relegated to working from coffee shops or trapped in the depressing isolation of their own apartments.<a href="http://nwc.co/kick"><img class="alignleft size-medium wp-image-1124" src="http://blog.jwegener.com/wp-content/uploads/2010/08/oldspace-300x225.jpg" alt="" width="300" height="225" /></a></p>
<p>If you&#8217;re thinking &#8220;desks for rent&#8221; you&#8217;re missing the bigger picture.  <strong>It&#8217;s all about the people.</strong> NWC is people getting together because<strong> <em>working in a stimulating environment surrounded by  friendly passionate people who love what they do is f***ing awesome.</em> </strong>It&#8217;s productive, it&#8217;s fun, and it&#8217;s deeply satisfying.<a href="http://nwc.co/kick"><img class="alignleft" src="http://blog.jwegener.com/wp-content/uploads/2010/08/front.jpg" alt="Photo by NWC member Ben Fisher" width="454" height="281" /></a></p>
<p><strong> </strong></p>
<p>On September 1, a mere ten days from today, NWC opens its new home:  a brand new 5,000sq space at Canal St and Broadway. The NEW New Work City will support a larger community and will be  amazing. As an independent space, New Work City is self-sustained by <em>paying </em>members of the community<strong> &#8212; people like me. </strong>There&#8217;s no sugardaddy bankrolling it and no VC firm backing the space.  It&#8217;s run as a break-even business and it&#8217;s <strong>entirely volunteer run &#8212; truly a space <em>for </em>us and <em>by </em>us.</strong></p>
<p>In ten days, the dream for NYC to have a dedicated coworking space will be realized. It&#8217;s a dream that initially took shape back in the summer of 2007 as part of an East Village coffee shop (<a href="http://coobric.com/?p=67">CafeBricolage</a>).  Many of the <a href="http://coobric.com/?p=83" target="_blank">same people</a> are still at the helms. <a href="http://nwc.co/kick"><img class="size-large wp-image-1067 alignright" src="http://blog.jwegener.com/wp-content/uploads/2010/08/photo-764x1024.jpg" alt="" width="257" height="344" /></a></p>
<p>Having an awesome home to independent workers and entrepreneurs is crucial to   New York City&#8217;s goal to become a major technology hub.  However, <strong>NWC needs your financial support to make this happen.</strong> We need about $100,000 total for the new space, and are attempting to raise $15,000 through Kickstarter.  Please <a href="http://www.kickstarter.com/projects/tonybgoode/new-work-city-community-coworking-center-for-indep-0">donate to our KickStarter fund</a> and be generous (let&#8217;s smash through this goal!)</p>
<p>Also, please seriously consider whether your company or organization could benefit from a partnership/sponsorship opportunity with NWC.  If so, please get in touch with me and I&#8217;ll happily put you in touch with &#8220;mayor&#8221; Tony.</p>
<p><strong>By supporting NWC, you&#8217;re supporting NYC as a healthy place for startups.  On behalf of me and all New Work City members, thank you for your support,<br />
Jonathan Wegener<br />
</strong></p>

<p><strong>Possibly Related Posts:</strong></p>
<ul>
<li><a href="http://blog.jwegener.com/2010/08/18/young-entrepreneurs-and-b2b-startups-doomed-to-fail/">Young Entrepreneurs and B2B Startups: Doomed to Fail?</a></li>
<li><a href="http://blog.jwegener.com/2010/06/30/hot-nyc-startups-jumppost-singleplatform-challengepost-kickstarter-yipit/">Five Pre-Funded NYC Startups To Watch</a></li>
<li><a href="http://blog.jwegener.com/2010/03/11/location-location-location-the-hyperlocal-moment-of-awe/">Location, Location, Location: The Hyperlocal &#8216;Moment&#8217; of Awe</a></li>
<li><a href="http://blog.jwegener.com/2010/01/11/tech-geeks-guide-to-tourism/">A Tech Geek&#8217;s Guide to Tourism</a></li>
<li><a href="http://blog.jwegener.com/2009/12/01/the-100-dollar-per-day-business/">Part 2: Do The Numbers Work?  The $100/day Business</a></li>
</ul><br />
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>Think Palm and iPhone &#8216;Spyware&#8217; is Scary?  Try Google Android</title>
		<link>http://blog.jwegener.com/2009/08/20/iphone-spyware-google-android-worse/</link>
		<comments>http://blog.jwegener.com/2009/08/20/iphone-spyware-google-android-worse/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 06:46:07 +0000</pubDate>
		<dc:creator>Jonathan</dc:creator>
				<category><![CDATA[Analysis]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Pinch Media]]></category>
		<category><![CDATA[Platforms]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[nextNY]]></category>
		<category><![CDATA[questionable conduct]]></category>

		<guid isPermaLink="false">http://blog.jwegener.com/?p=501</guid>
		<description><![CDATA[Lions, Tigers, and Spyware on Phones, Oh My! Mobile spyware is the focus of the tech media&#8217;s latest frenzy. It started when a hacker discovered that the Pre sends back location data about users to Palm.  Next, a blogger &#8216;discovered&#8217; that certain iPhone apps also phone home.  The frenzy came to a head when ReadWriteWeb [...]]]></description>
			<content:encoded><![CDATA[<p><em> </em>Lions, Tigers, and Spyware on Phones, Oh My!</p>
<p>Mobile spyware is the focus of the tech media&#8217;s latest  frenzy. It started when a hacker discovered that the <a href="http://kitenet.net/~joey/blog/entry/Palm_Pre_privacy/">Pre sends back location data</a> about users to Palm.  Next, <a href="http://i-phone-home.blogspot.com/2009/07/pinchmedia-anatomy-of-spyware-vendor.html">a blogger &#8216;discovered&#8217;</a> that certain iPhone apps also phone home.  The frenzy came to a head when ReadWriteWeb published <a href="http://www.readwriteweb.com/archives/dear_iphone_users_your_apps_are_spying_on_you.php">Dear iPhone Users: Your Apps are Spying on You</a>.</p>
<div class="wp-caption alignleft" style="width: 410px"><a href="www.flickr.com/photos/gerlos/3119891607/" target="_blank"><img class="   " style="margin-right: 10px;" title="Mobile Apps sping on you" src="http://farm4.static.flickr.com/3059/3119891607_5c70175eac.jpg" alt="(from www.flickr.com/photos/gerlos/3119891607/)" width="400" height="266" /></a><p class="wp-caption-text">(from www.flickr.com/photos/gerlos/3119891607/)</p></div>
<p>This article focused on the NYC-based iPhone Analytics company Pinch Media. The issue? Pinch Media&#8217;s software allows  developers to learn <em>a lot</em> about their users: Apps with geolocation features can return information about the location of their users. Apps using <a href="http://developers.facebook.com/connect.php?tab=iphone" target="_blank">Facebook Connect</a> can even return demographic information (gender and age) about their users.</p>
<p>Of course, there&#8217;s no personally identifiable information here. It&#8217;s all aggregate anonymous information &#8212; and this has been <a href="http://www.pinchmedia.com/blog/pinch-media-user-privacy-and-spyware/" target="_blank">Pinch Media&#8217;s response</a> to the issue. Tracking <em>anonymous</em> information for benign purposes is analytics &#8212; not spyware. At the end of the day, developers simply don&#8217;t know all that much about their individual users. It&#8217;s not like they can identify them by name, right? RIGHT?</p>
<p>Well, um, on that note&#8230; <span style="text-decoration: underline;"><strong>we know the full name and location of each and every Android user with our app. </strong></span></p>
<p>How?!  Did we build in some sneaky spyware into <a href="http://www.exitstrategynyc.com" target="_blank">Exit Strategy NYC</a>?</p>
<p>Nope.  <strong>Google tells us.</strong> This information is part of the Google checkout process behind android app purchases.  <strong>Each app download contains the full name of the user:</strong></p>
<p><a href="http://blog.jwegener.com/wp-content/uploads/2009/08/androidpurchases1.gif" target="_blank"><img class="size-full wp-image-509 alignnone" style="border: 2px solid black;" title="androidpurchases" src="http://blog.jwegener.com/wp-content/uploads/2009/08/androidpurchases1.gif" alt="androidpurchases" width="654" height="160" /></a></p>
<p>Clicking on the order number reveals a more detailed page containing the billing city and zip code of the user:</p>
<p><a href="http://blog.jwegener.com/wp-content/uploads/2009/08/androidpersonalinformation.gif" target="_blank"><img class="size-full wp-image-512 alignnone" style="border: 2px solid black;" title="androidpersonalinformation" src="http://blog.jwegener.com/wp-content/uploads/2009/08/androidpersonalinformation.gif" alt="androidpersonalinformation" width="371" height="443" /></a></p>
<p>Creepy?  <strong>Absolutely</strong>.  A  google/facebook/linkedin search can reveal incredibly detailed information about every  android user with our  app. Furthermore, this information is pushed on us &#8212; I certainly didn&#8217;t <em>choose</em> to see this detail about our users!</p>
<p>Seeing this level of user information displayed was extremely alarming at first. But when you think about it, it&#8217;s really not  that surprising. Google Android purchases are processed through Google Checkout &#8212;  the same system that applies to e-commerce transactions.  Certainly I would need to know my customers&#8217; personal information if I were shipping a physical product.  Should digital purchases be any different?</p>

<p><strong>Possibly Related Posts:</strong></p>
<ul>
<li><a href="http://blog.jwegener.com/2010/08/22/new-work-city-deserves-your-support/">A Home for the Homeless and a Desk for the Deskless: NWC Deserves Your Support</a></li>
<li><a href="http://blog.jwegener.com/2010/08/18/young-entrepreneurs-and-b2b-startups-doomed-to-fail/">Young Entrepreneurs and B2B Startups: Doomed to Fail?</a></li>
<li><a href="http://blog.jwegener.com/2010/07/29/building-a-better-broken-product/">Building a Broken Product</a></li>
<li><a href="http://blog.jwegener.com/2010/06/30/hot-nyc-startups-jumppost-singleplatform-challengepost-kickstarter-yipit/">Five Pre-Funded NYC Startups To Watch</a></li>
<li><a href="http://blog.jwegener.com/2010/05/18/importance-graphic-design-visual-literacy/">Do You Speak the Language of Visual Design?</a></li>
</ul><br />
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