Archive for July, 2010
Building a Broken Product
“More expensive and less functional.” That was the recommendation I had for a friend’s startup. Why? The free version of the company’s product works too damn well. You’ve probably heard of Freemium. There’s also Previum and a dozen other variations I’m sure. The exact differences aren’t really worth getting into because all share the same truth: Something’s gotta break. [...]
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Jonathan Wegener is founder/CEO of Timehop.com, a simple service that answers the question "What did you do this day last year?" Jonathan loves building technology products. Jonathan was once told in an interview that he "thinks too much." He didn't get the job. But it was the greatest compliment he's ever received.
This blog focuses on technology, business/marketing strategy, and startups. Number crunching and back of the envelope calculations are emphasized.
Jonathan spends his time working with @bdotdub and a great team on Timehop and writing about technology. He is the co-creator of Exit Strategy NYC, 4SquareAnd7Yearsago and lots of other stuff. He loves talking product.
Feel free to reach out via gmail: jwegener
and follow on twitter. Also visit www.jwegener.com And subscribe to my feed:
